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Formats and features

Carousel

A post with several images or videos the viewer swipes through sideways, up to 20 per post on Instagram.

What is Carousel?

A carousel is the post format with more than one piece in the same place: the viewer swipes to see the next slide. Instagram allows up to 20 images or videos; on LinkedIn the carousel is a multi-page PDF. It is the format that holds attention longest in the feed, because every slide is a reason to keep going, and the algorithm often shows the post again, on the next slide, to people who did not swipe. It works well for tutorials, lists, before-and-after and any story with a beginning, middle and end.

In Murify

The carousel is the central post in Murify. From a one-sentence brief, the script comes out split into slides (hook, development and call to action), the design is generated on a template with your brand, and the export includes the images and the carousel PDF.

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From the term to the finished post

One sentence becomes a script, a design in your brand and a caption, in all three formats. Create your account and make your first carousel in five minutes.

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